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Santa's workshop delivers a cautionary tale for e-tailers (infographic)

Tis’ the season to be jolly, with glorious feasting, merry-making, and not to mention a ton of shopping! With last-minute online gift buying, expedited deliveries, and post-holiday returns and exchanges, how will your website handle this holiday season’s shopping frenzy?

In this fun visual, see how the modern-day Santa and his team of elves overcome these challenges to deliver presents on time to all the good little boys and girls.

Riverbed-Holiday-Infographic

The infographic stresses the detrimental effects of poor page load times, especially during seasonal and peak shopping periods. Web performance standards and expectations have evolved from where they were to what they are today, and users are demanding much more - a one-second performance delay can be the difference between a profitable and unprofitable year.

With all the rich and dynamic content that is going into web pages today, without the right tools, testing for performance and optimizing dynamic content in real-time can be challenging, and a poorly optimized web page can severely impact your site’s performance. In addition, more and more shoppers are a doing a majority of their product research and shopping online from a multitude of browsers and mobile devices ranging from laptops to cell phone and tablets, even Santa.

Fortunately, technologies exist that can step in and act as a shock absorber, in real-time, with content optimization tools to help improve your web performance experience, ensuring a positive shopping experience for your customers, especially during this busy holiday season. The Riverbed Stingray product family is an example.

With advanced end-user content optimization tools and a complete approach to performance, the Stingray product family extends performance improvements right through to the end user, ensuring that your customers have a positive online shopping experience.

Don’t let poor website performance, put a damper on your bottom line this holiday season – it’s not too late to put Riverbed Stingray on your wish list.

Further reading:

5 Shopping Trends From This Years Thanksgiving Sales

New Site Analyzer tool

Interop 2012 - Stingray Aptimizer demo

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nce, ensuring a positive shopping experience for your customers, especially during this busy holiday season. The Riverbed Stingray product family is an example. cellphonetrackerusa.com

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